The paper that doesn’t weigh on the planet

Safe

ResistAnt

Soft

Absorbent

Sustainable Paper

How is Grazie EcoNatural created

Grazie EcoNatural was born from a vision of a zero-waste economy—one where materials are revalued, not discarded. The idea is simple yet powerful: recover cellulose fibers from beverage cartons and transform them into a new kind of paper that’s both strong and soft, thanks to the fineness of its fibers.

Through an innovative production process, beverage cartons are separated into their core components: cellulose, polyethylene, and aluminum. The cellulose becomes Fiberpack®, a high-quality raw material used to create Grazie EcoNatural products. Even the polyethylene and aluminum are repurposed to make new everyday objects, embracing the principles of the circular economy.

Grazie EcoNatural paper is instantly recognizable by its natural brown color, a visual reminder of Earth and nature. To stay true to our sustainability values, we’ve chosen not to use any dyes or whiteners—leaving the paper just as nature intended.

Our commitments

10.7 Billion

of recovered beverage cartons are equivalent to a distance of

62 TIMES THE CIRCUMFERENCE OF THE EARTH

3.3 Million Trees Saved

of saved trees that are equivalent to the surface area of

15,800 SOCCER FIELDS

195,000 tons

Are less CO2 in the atmosphere equivalent to emissions

2,165,749 ROME-MILAN CAR TRIPS

Our certifications

A European eco-sustainable quality label that guarantees compliance with strict environmental protection criteria shared by all countries of the European Community. For more information, visit the ISPRA Environment.

Grazie EcoNatural brand products are FSC® Recycled certified. FSC® is one of the most recognized international organizations for responsible forest management. By choosing an FSC-certified product, you actively contribute to improved management of forests and plantations worldwide.